Carbon Design | Audience Insights and Personality Based Marketing

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Know your buying group better than ever before.

An unprecedented perspective into the personalities that drive buying decisions.

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We perfected work-life balance before it was cool.

Join a talented group of marketing, sales, and creative professionals who work on their terms.

Join Carbon

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Break through the noise
with a platform built for Performance Based Marketing

Connect with buyers on a deeper level and better understand the key drivers of the buying decision.

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Our Services

Innovative, AI-Driven Insights and Solutions

Proprietary and provocative, our positioning and messaging process enables clients to better connect with audiences and create differentiated offerings. Learn how to stand out in the crowd.

Our AI-enabled personality-based marketing solution allows us to sell to people not accounts. Learn how to take your ABM program to the next level.

We’re a strategy shop that does creative.

Not only do we handle research & strategy on the front end, we then apply our thinking to high-quality creative. This allows us to do it 20% faster and 30% less expensive than big agencies.

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Our Clients

Trusted by World-Class Companies

Our Work

Carbon Case Studies

TREXTEL

BRAND REPOSITIONING FOR MSP TURNED MSAAS PROVIDER

EVE PARK

BOLSTERING A NET-ZERO DEVELOPMENT WITH A POWERFUL SALES STRATEGY

UNANET’S GAUGE REPORT

ELEVATING AN INDUSTRY BENCHMARK & INSIGHTS
REPORT TO NEW HEIGHTS

Our Thinking

Carbon Insights

What Happens If You Don’t Follow Up on MQLs?

What if you ignored your “high intent” signals - didn’t follow up, didn’t call, didn’t email - just to see if leads would self-identify and reach...

The Future Of Selling

Face to face meetings are dead, at least for the foreseeable future. Companies have invested in sales enablement platforms without seeing a...

The Machine of More

by Scott GillumEstimated read time: 5 minutes People, we have a people problem. The US unemployment rate once again hit a 50 year low at 3.5 percent...

Life-Work Balance and The Pursuit of Happiness

We really didn’t know what we were doing to start -- still not absolutely sure now. All we had to go on was a folder full of research and some...

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Join Our Team

Creative Thinkers & Doers Wanted.

What is full-time employment now?

Is it still literally a “time boxed” definition of 5 eight hour days a week, spent in a work environment? At Carbon Design we believe part-time can be full-time, if that’s the amount of time you choose to work.

Join us and define your own work hours, by customizing your work week and what it means to be “fully” employed.

Join Carbon

Meet The Team

The Talent of Carbon Design

With an average tenure of 16 years, our team gets to work quickly. No ramping up junior client team members on your dime. Our talent has been there, done that, and live to tell us how to do it better. If you’re thinking about joining us, click the button below to check out the background and experience of our team.

Meet Carbon