Is your ABM program not producing the results you hoped? Hear Scott describe how Personality Based Marketing (PBM) can improve ABM success during his session at the B2SMBI virtual conference. A replay of Scott’s presentation is available below:
For more information on Personality Based Marketing” download our e-book Carbon Quadrants.
Did you know, that until recently restaurant owners only cared about the cleanliness of the food prep area? Most customers, and owners, assumed that if someone got sick after dining out it was because of food poisoning. That was until Carbon Design and Challenger Inc. helped “challenge” the norm by showing owners that half of the outbreaks in a restaurant were caused by people to people transmissions.
Now owners know where the “hotspots” are, and as a result, restaurant are cleaner than ever. Grab your face mask and enjoy a safe night out, but you may want to avoid the raw oysters 😉.
