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Over the last 30 days, we tested short-form videos vs. traditional blog posts on LinkedIn—tracking everything from ...

For the past month we have tested the performance of short form videos versus traditional blogs posted on ...

Your best copy might sound like AI to clients. See why creative value is under pressure and what it means for ...

In today's economic climate, losing a customer isn't just disappointing—it's potentially devastating. Yet many ...

5 Ways to Protect Against an AI Bot Attack
Businessman and former Presidential candidate Andrew Yang once said, ...

Sales may be a “numbers” game but selling is not.
We often confuse the two. Treating prospects as a “number” ...

Over the last five years, we have studied the personality traits of buyers uncovering how their behaviors and ...

As previously published on 1/16/25 in MarTech
An interesting piece of research was released last week but may ...

Last year was a busy one for content. Here’s the “best of the best” of 2024 in case you missed one.
Based on ...

As previously published on 11/27/24 in MarTech
Artificial Intelligence search company, Perplexity, has raised ...

By Scott Gillum
Estimated read time: 6 Minutes
You’re damned if you do, and damned if you don’t. This ...

Being a boutique agency, we don't usually have the time or resources to do an award submission. In fact, this is ...

There is a screenshot on my desktop that serves as a reminder. Every few months I click on it to remind myself of ...

As previously published on 9/11/24 in MarTech
Create high-impact content by understanding buyer preferences and ...
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